50 shades of blue
Dress in blue, paint yourself blue, decorate your school or office blue, bake blue cakes, drink blue drinks, play the blues... sing the blues! We don’t mind how you do it – just go blue.
We celebrate World Water Day on March 22 to raise awareness about the world’s water crisis – and the 663 million people around the world who still lack access to safe, clean water.
We'd love you to get involved for this March 2017. Go blue in any way you like, and show your support for World Water Day.
Four easy ways you can create ripples of change
It’s easy to be a part of World Water Day and make a difference.
By raising funds and spreading the word, you can help us get another step closer to ensuring that everyone everywhere has access to safe, clean water by 2030.
World Water Days past - here's what you did
In 2016, things got social - this is how we all raised the roof for World Water Day in 2016:
- You changed your profile picture on Facebook and Twitter with our blue wash
- Thousands of you signed the petition to ask the U.S. Government to support the Reach Every Mother and Child (REACH) Act as a way to improve assistance for maternal and child health services and promote increased access to water. (Please note, this petition is now closed.)
- You challenged your friends, school, office or gym to join you and asked for a small donation to take part in your World Water Day event.
- You told the world! Sharing the love for World Water Day and spreading the word. #Blue4Water
Back in the heady days of 2015, you helped us make as much noise (and money) as possible, to reach the world’s poorest people with the most basic of necessities: clean, safe water.
2015 World Water Day events included WolfPack Fitness in Auburn, Maine who hosted a #Blue4Water World Water Day Primal Fitness course, where athletes paid an entry fee, dressed in blue, and got an incredible water-themed workout. Exercises mirrored the tough physical work that people around the world do every day when they are pumping water from deep wells or carrying heavy buckets of water over long distances, all while utilizing nature, bodyweight and non-traditional items like cinder blocks and sledge hammers.
Proceeds were used to support WaterAid programs, so your sweat (and occasional) tears went directly to those who need it most.